Business Analytics is about converting business data into valuable information through the use of statistical techniques and advanced software. It provides a set of analytical methods for solving problems and aiding decision-making, particularly in the context of large quantities of data. Combining such analysis with intuition can provide insights to businesses and public sector organisations and help them achieve their objectives.

By developing and applying models and concepts, you can explore management issues and solve managerial problems. Many different organisations use the principles and practice of analytics.

In this programme, you’ll acquire the data skills to extract, analyse, organise and present data to guide successful business decision-making.

Subjects covered include statistics, OO programming, management, marketing, database systems, algorithms & data structures, project management, big-data concepts, intelligent systems, business decision-making, business intelligence, software development for data acquisition, and strategic information systems.

You’ll be encouraged to participate in a work placement in Year 3.

Study Abroad Opportunities

In Year 3, you will have the option to study abroad for one semester in a partner University.

Postgraduate Study

On graduation, you may continue to postgraduate study in TU Dublin or elsewhere.

Technological University Dublin (TU Dublin) is Ireland’s first Technological University, offering a unique range of programmes and disciplines, with pathways to graduation from foundation and apprenticeship to undergraduate and doctoral levels. TU Dublin is the University where the arts, business, sciences, engineering and technology converge, and its 28,500 students and researchers come from all over Ireland and from all parts of the globe. TU Dublin has well-developed campuses in Dublin City and in the two largest areas of population growth in the Greater Dublin Region – Blanchardstown and Tallaght. Now, a new campus is being developed on a spectacular 73-acre site at Grangegorman in central Dublin. This is the largest higher education development project in Europe. The campus will provide an exceptional learning environment that supports research, innovation, and the advancement of knowledge and will welcome more than 10,000 students in September 2020. A further 5,000 students will relocate to the campus by 2022.

With an international outlook, TU Dublin welcome students and staff from around the world while TU’s strong international partnerships provide opportunities for student and staff exchange programmes, major cross-collaboration research projects, and employment opportunities. TU Dublin is immensely proud of its network of 100,000+ TU Dublin graduates who are making their careers here in Ireland and in 70 countries worldwide.

Aungier Street campus is built on the site as the former Jacob’s factory a historical site in Dublin 2, within a short walking distance of St Stephens Green and is extremely accessible by public transport from both sides of the city.

The campus extends 25,833 sqm (278,064sq ft) in total and accommodates 5,000 students. The campus houses the largest business school in Ireland. The campus is close to the Green Luas line stop at St Stephen’s Green. A range of cross-city Dublin Bus routes stop outside the campus, including the 15, 16, 140, 83, 122, 68. In 2023 the activity on this campus is scheduled to move across the Liffey to our flagship campus at Grangegorman.