The BBS Business Management and Global Cultures program at Maynooth University is an interdisciplinary course that aims to equip its students with a comprehensive understanding of international business management, while also delving into the cultural aspects that influence the global business environment. The curriculum includes a balance of both theory and practical learning, with modules covering areas such as foreign language studies, culture, and society, alongside the core business disciplines of accounting, marketing, economics, and corporate finance. Through this program, students develop skills in critical thinking, problem-solving, and cross-cultural understanding, preparing them for various career opportunities in international business. They may also have a chance for study abroad experiences to directly engage with different global cultures.

Maynooth University, located in Maynooth, County Kildare, Ireland, is a prestigious and dynamic institution known for its commitment to academic excellence, research innovation, and a vibrant campus community. Established in 1997, it has quickly grown to become one of Ireland's leading universities.

Academically, Maynooth University offers a diverse range of undergraduate and postgraduate programs across various disciplines, including arts, humanities, social sciences, natural sciences, engineering, and business. The university is renowned for its emphasis on research-led teaching, fostering critical thinking and analytical skills among its students. The faculty comprises accomplished scholars and experts who contribute significantly to advancing knowledge in their respective fields.

The campus itself is a hub of intellectual and cultural activity. The modern facilities include state-of-the-art lecture halls, research centers, and laboratories, providing students with a stimulating learning environment. The Russell Library, an iconic building on campus, houses a wealth of historical manuscripts and rare books, adding to the academic richness of the university.

Maynooth University is committed to fostering a global perspective among its students. It actively participates in international collaborations and encourages students to engage in study abroad programs, ensuring they graduate with a broad worldview and an appreciation for diverse cultures.