The BA in Media and Communication Design program at Macromedia University of Applied Science is a holistic and interdisciplinary degree that prepares students for careers in the design industry. The course encompasses a range of media and communication aspects, from digital, print, and motion design to advertising, marketing, and brand design. The program aims to combine creativity, critical thinking, and hands-on practice using the latest industry-standard software and innovative technologies. The TestAS (Test for Academic Studies) waiver implies that international applicants may not need to take this exam as part of the admittance process. However, the APS (Academic Evaluation Process) is required - mainly relevant for Chinese students. The course is taught in English, aimed at equipping students with global competence.

Macromedia University of Applied Sciences is a private university in Germany specializing in media, management, and creative industries. Established in 2006, it has grown into one of the leading institutions for media and business education in the country. The university has multiple campuses in major German cities, including Munich, Berlin, Cologne, Hamburg, Stuttgart, and Frankfurt, providing students with access to key industry hubs.

Macromedia University offers bachelor's and master's programs in various fields such as media management, communication, design, business administration, and digital technologies. The curriculum emphasizes practical learning, combining academic theory with hands-on projects, industry collaborations, and internships. Many programs are taught in English, attracting international students from diverse backgrounds.

The university is known for its strong ties to global media and business industries. Students benefit from partnerships with companies like Sony, BMW, and Adobe, gaining real-world experience and networking opportunities. Additionally, Macromedia University collaborates with international institutions, allowing students to participate in exchange programs and global study projects.

A key aspect of Macromedia’s teaching approach is its project-based learning model, where students work on real business cases, creative productions, and technological innovations. This method prepares graduates for careers in media, marketing, management, and digital transformation roles.

With a focus on innovation and digitalization, Macromedia University equips students with skills relevant to the evolving job market, making it a preferred choice for those seeking a dynamic education in media and business fields.